Content Bundles: The CRE Digital Disruption
“60% of general contractors see problems with coordination and communication between project team members and issues with the quality of contract documents as the key contributors to decreased labor productivity.” - The KPIs of Construction, Autodesk & Dodge Data
A digital disruption is a place where technology steps in to change the methods and progress of an industry. Most CRE professionals in operational and construction positions understand the need for reliable access to documentation, a collaboration between contributors, and a secure, centralized platform. Building documentation and media are used in all phases of construction by operations managers, service providers, and contractors. A missing floor plan or progress video is more than just an inconvenience.
7 Digital Disruptions for Commercial Real Estate:
Every misplaced piece of document or media causes delays, errors, and miscommunication resulting in fines, an increase in building costs, overtime, delays in licenses, and missed inspection deadlines. The digital disruption of technology gives CRE professionals the ability to bundle, curate, and share building information and media in a safe environment accessible by assigned stakeholders.
1. Track Progress Quickly
Technology should provide a quick overview of digital materials for those that need a status update on progress and a deep dive into the files for those seeking one specific piece of information. This combination of presentations is necessary to track trending content that people view most often as well as recently uploaded files. CRE professionals from the VP of Operations to construction team leaders must have access to both levels of information to track progress and meet deadlines.
2. Update Content Bundles in Teams
In a paperless environment, content bundles can be managed by teams. As each team member is assigned to their content bundle, the responsibilities are distributed across stakeholders. Instead of uploading construction videos to the cloud and sending links via emails or texts to an information manager, data and media can be directly uploaded to the appropriate content bundle for access by interested stakeholders at their convenience.
3. Streamline Reporting & Response
From construction through operations, the most time is lost through mistakes and missing files. Organizing all files - including floor plans, blueprints, construction videos, reports, and progress documents - gives all stakeholders a standardized place to keep track of documents with easy access to send reports, answer questions, and provide access to interested parties.
4. Manage Access to Information
Content bundles allow users to access a specific type of information - like financial data - about a building without giving access to the whole building or portfolio. In some cases, administrators might want to add owners, brokers, portfolio managers, possible tenants, or other CRE professionals to a whole building or portfolio with varying roles. Prioritizing access gives users deep level control over their building data for the purpose of managing the information without jeopardizing security.
5. Integrated Tools to Increase Workflow
Many construction and operations professionals experience frustration with specialized CRE tech tools and software that are expensive and proprietary. Digital disruption happens at the point of integration of premium tools into a platform to allow users to seamlessly open Revit and AutoCAD files in a browser without buying a costly license. Giving users the ability to open files in the native platform instead of converting to a PDF to send to coworkers through email or link saves time, effort, and money.
6. Create a Robust Archive of Documentation
Once a building is constructed, the videos, files, and documentation are necessary throughout the history of the property. Documentation might be needed to settle disputes between contractors and service providers. Videos are often needed to show timely progress or features of the building. Licensing and permits upkeep relies heavily on the ability to provide documents throughout the life of the building. Keeping a robust archive of documentation helps preserve historical data for present and future owners.
7. Customize Titles Based on Building Responsibilities & Roles
It’s no secret that teams use internal and external titles to reflect different responsibilities and roles. Each team member should be able to set an external title that aligns with their duties and communications preferences. This gives profile visitors clear cues on who is responsible for each type of task and who is the best contact for information.
Digitally Disrupting Commercial Real Estate with PocketBuildings
The traditional ways of collecting building data - such as pictures, floor plans, construction video, and blueprints - lead to loss and segmentation of information. Paper printouts, standalone computers with piecemeal data, limited AutoCAD licenses, and location-based files are costing the construction industry millions of dollars in wasted time, resources, and mistakes. The digital disruption of the commercial real estate industry involves providing a safe platform accessible by authorized stakeholders to add or edit content bundles for each building. Keeping all information and media in one place allows each person to add their piece of the building puzzle with seamless tools to streamline the documentation process.
Learn how PocketBuildings gives construction and operations professionals in the commercial real estate industry the power to bundle, curate, and share their building data and media.
